Discover Fanplayr 360, the Customer Data Platform for a 360° view of your customer

Increase conversion rate and net revenue per customer for Websites & eCommerce

Fanplayr optimizes the performance of your traffic by delivering personalized multichannel customer experiences leveraging behavioral data.

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The success of Fanplayr's advanced cookie-free personalization is also equipping companies for post-pandemic recovery and for one of the most serious challenges to online business – the end of third-party cookies set to take place in 2022.

Yahoo! Finance

The All-in-one

Behavioral Marketing Platform

to achieve business growth

Take advantage from the power of behavioral data combined with the artificial intelligence of our propetatry segmentation engine to increase the value you already have on your site. A flexible multichannel approach that uses different behavioral marketing tools to help companies easily reach their business goals.

Empower Your Data

Acquire, process, report and act upon first-party behavioral data in synchronicity with 3rd party systems. Transform your website analytics into revenue by leveraging the information you already have on your website to enable specific targeting strategies.

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Custom On-site Experiences

Increase conversion rates by utilizing behavioral data in real-time to deliver personalized messages on-site to tailor-made audiences.

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Present the right product

Intelligently display products to ensure that users are exposed to the right product offerings at the right time to maximize conversion opportunities and increase ROI.

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Multi-channel targeting

Drive on-site performance and make the most out of upselling and cross-selling strategies by re-engaging shoppers with customized emails, SMS and web push notifications based on users’ online behavior.

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Data Platform

Act on real-time insights based on behavioral first-party data to transform your ecommerce analytics into revenues with our data-driven tools. Acquire, process and report data to identify key characteristics among converting customer profiles to determine segmentation, performances and targeting strategies.

Onsite Targeting

Reach specific customers with target audience tools for on-site and in-session personalized messages using Fanplayr's customer segmentation software making the best out of your first party data.

Merchandising

Push your inventory and improve cart value with our AI based product recommendations system, lists and rankings. Make certain that users are exposed to the right product offerings and suggestions at the right time to maximize conversion opportunities for every user journey.

Messaging

Harness your first party data to drive on-site performance. Using Fanplayr's customer messaging software, you can improve efficiency and increase revenues by reaching users with custom-tailored real-time offers and targeted messages that rely on their previous onsite behaviors, using eMail, SMS and Push Notifications.

The success of Fanplayr's advanced cookie-free personalization is also equipping companies for post-pandemic recovery and for one of the most serious challenges to online business – the end of third-party cookies set to take place in 2022.

Yahoo! Finance

Tailor-Made solutions for your industry with our Data driven marketing tools

The success of Fanplayr's advanced cookie-free personalization is also equipping companies for post-pandemic recovery and for one of the most serious challenges to online business – the end of third-party cookies set to take place in 2022.

Yahoo! Finance

Easy Integration

Fanplayr integrates with your software, no matter the technology. We have quickly deployed, pre-built integrations for most of the popular shopping cart systems, but if yours is not in the list we can also build bespoke integrations where required.

Data Collection
UX ANALYSIS
CAMPaign proposal
TEST & REPORT
OPTIMIZATION
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03
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05

Our software analyzes the users’ behavior, identifying where in the journey new value can be added.

A deep study of your website’s UX is carried out by our team to deliver a tailor-made strategy.

Time to present our strategic proposal for your campaign.

Thorough testing and reporting of your campaign development.

Ongoing monitoring and support to keep the strategy up to date over time.

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02
03
04
05
LIVE
Data Collection
01

Our software analyzes the users’ behavior, identifying where in the journey new value can be added.

02

A deep study of your website’s UX is carried out by our team to deliver a tailor-made strategy.

UX Analysis
Campaign Proposal
03

Time to present our strategic proposal for your campaign.

04

Thorough testing and reporting of your campaign development.

Test & Report
Optimization
05

Ongoing monitoring and support to keep the strategy up to date
over time.

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2
3
/3
+485%
CR vs. website's CR

Thanks to Fanplayr we figured out how to convey the right message to the right audience and we increased the conversion rate. We look forward to keep on leveraging
the amazing solutions Fanplayr has to offer.

Cecilia Meda
Digital Marketing, Samsung

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50%
of users continue to browse

Using the fully managed service provided by the Customer Success team at Fanplayr, we constantly adapt strategies based on the changing of user habits and based on seasonality.

Marta Dones
Customer Marketing Manager, Infinity

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+11%
Clickthrough Rate

Thanks to the Fanplayr strategies we have collected more than 6,500 leads so far, achieving our goals and keeping us on track for the rest of the year.

Carlos Arenas
Digital Director, Chevrolet

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We can't wait to grow your conversions!

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